Customized UX Design Training Series: Design principles, Practices and Methods
User experience (UX) is a powerful tool. Strong UX connects customers with your products and services in a way that helps them do what they want and have a meaningful and relevant experience with your organization.
Tech Manitoba, in partnership with Johnston Group, is offering a three-part, immersive training series to upskill and improve your organizations’ UX design for internal applications and customer-focused digital touchpoints. Participants will come away from this training with a better understanding UX design principals, best practices and practical methods for involving customers in the design process. Training will be provided by zu Academy.
Session #1: Introduction to UX Design
“This is the design process and why it’s design”
June 22 | 9 am – 1 pm
You’ll learn about >>
Personas (What are they and how do you create them)
Writing user testing tasks
Analyzing and synthesizing testing results
About zu Academy
zu Academy is a hands-on training framework that combines traditional lecture-based learning with case studies and facilitated exercises that allow participants to practice methods with expert guidance. Course participants will learn from Albert Jame, zu Strategy Director, Zach Perkins, zu UX Lead, and members of the zu Design Team all with extensive training from international leaders in the space such as Human Factors International, Neilson Norman, Google and IDEO. Over the past year the zu team has trained hundreds of participants spanning dozens of industries and roles.