Tech Mash Up: "Identify and Reach Highly-Qualified Leads in Global, Niche Markets" - May 15th, 2018

* This is a free event, so if you don't have an ICTAM login, just register above under the non-member form, or email [email protected] for login information.

This Tech Mash Up is thanks to our GOLD sponsors

Presented by NicheMktg
Identify and Reach Highly-Qualified Leads in Global, Niche Markets

How do ICT companies effectively connect with their ideal customers, when they don’t know who or where they are? Do you want your company to remain the small fish in the big pond, or become the big fish of the small pond?

NicheMktg, a Winnipeg-based company specialized in B2B lead generation for technical-savvy companies, will present some key aspects that companies who sell (or want to sell) to a very narrow, international audience, must consider to find and identify prospects that are, by default:
- anonymous;
- well-educated; and
- skeptical of marketing

We’ll go beyond raising the visibility of your business, branding or creating awareness. This session will not discuss SEO, landing pages or amazing web design. But if you want to understand (1) how to make your business relevant to your niche, global target audience, and (2) how to leverage your expertise for lead generation purposes, you won’t want to miss this presentation.